How to Build a Stunning Wedding Stationery Portfolio Without Clients
Hello, creatives!
If you’re just starting out in wedding stationery and don’t have clients yet, you might be wondering how to build a portfolio that truly shows off your talent. Don’t worry—you can create a fabulous portfolio from scratch that will attract future clients. Here’s how to do it!
1. Start with Friends and Family
One of the easiest ways to build a portfolio is to offer free design services for friends and family. If anyone close to you is getting married, this is a great opportunity to create a professional stationery suite without the pressure of a full client relationship. Plus, you’ll get to experiment with your style and showcase a complete set of work.
2. Create Your Own Dream Projects
No weddings on the horizon? Not a problem. Imagine your ideal clients and design stationery suites as if they’re real projects. Perhaps a luxurious destination wedding with foiling and elegant ribbons, or a stylish city elopement with sleek, modern elements. Whatever suits your aesthetic, create sample projects that let your style shine.
3. Need Inspiration? Try This Trick
If you need a spark of inspiration, head to Instagram or wedding sites like Vogue Weddings or The Knot. Spot a wedding that catches your eye? Take that theme—maybe it’s a Tuscan wedding with lavender and olive tree motifs—and build an original stationery suite around it. You’re not claiming these as client work, so feel free to play around and let your creativity flow.
What matters is showing your skills, your eye for detail, and your unique style. It doesn’t have to be real client work to impress!
Ready to Take Your Portfolio to the Next Level?
Inside my course, Wealthy Wedding Stationer, you’ll find ready-made briefs and a wealth of resources to help you create a polished portfolio that attracts the right clients.
Creating a portfolio without clients is totally possible. Start with what inspires you, and the clients will follow!